Zynga, the largest Facebook game developer and one of the largest on MySpace, has violate Facebook advertising rules. Due to this act the relationship between two copmanies is complicated. Facebook battling Zynga on the advertising scams. Zynga is one of Facebook’s largest advertisers round about 10% to 20% of total Facebook revenue.
Facebook band the Zunga’s most recent game, FishVille due to advertising violations. Its rite step by Facebook to retain good will of his network. This send a clean message to Zynga and other game developers that Facebook is not ignoring the problem. Facebook also shut down a total of four ad networks in recent months for ad violations, including Tatto Media and Gambit.
Zynga CEO Mark Pincus said that the company will be removing “all CPA [cost-per-action] offers” from its games until further notice. This comes after Facebook banned Fishville one of Zynga’s newest games after finding that it was serving users ads that violated the social’s nets terms and conditions.
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